The Croatian National Tourist Board (HTZ) and its Italian office are promoting Croatia's tourism at the most important international fair of tourism professionals in southern Italy, the first to be held there in person since the start of the pandemic.
The Borsa Mediterranea Del Turismo is taking place in Naples on 18-20 June, the HTZ said on Sunday, adding that Croatia's national shipping company Jadrolinija presented its Croatia-Italy lines to the travel agents in attendance.
"There is big optimism at the fair as well as the wish to restart tourism and tourist travel," said Viviana Vukelić, director of the HTZ's Italian office.
She said the HTZ informed the travel agents and media representatives at the fair about the coronavirus situation in Croatia, the conditions for entering the country, the "Safe Stay in Croatia" label, the Enter Croatia web portal, the eVisitor system for nautical guests, and the "Trust me, I've been there" promotional campaign.
Vukelić met with officials of the Italian Federation of Travel and Tourism Business Associations and representatives of the Vueling and Volotea airlines and the MSC Crociere and SNAV shipping companies.
The talks underlined that there is interest in Croatia as a destination, notably for group travel, youth travel, nautical tourism and the islands.
RAI TV crews recently filmed along the Croatian coast while journalists of Nautica, a magazine with more than 100,000 readers a month, today began a tour of the northern Adriatic Kvarner region to report on what it offers in nautical tourism.
Croatian Ambassador to Italy Jasen Mesić attended the opening of the fair, which drew more than 200 exhibitors, including from Greece, Spain, Malta, Slovenia, Tunisia, Dubai and Japan, the HTZ said.
(Hina)
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